Selling your Las Cruces house through an agent? Make sure you read this blog post that reveals 4 mistakes you should avoid when listing when an agent in Las Cruces…
If you’re looking to sell your Las Cruces house, or if you’re an agent who is selling houses in Las Cruces then here are 4 mistakes you should avoid when listing when an agent in Las Cruces…
First, Don’t Assume That You Can Sell Right Away
The market varies and can even shift from one day to the next, depending on a number of factors. So make sure you set realistic timelines about how long it will take to sell.
If you are a seller, assume it will take months for the sales process to be completed – from fixing up the house to showing buyers to negotiating to setting a closing date to moving out. If you are an agent, be careful not to over-promise a timeline to your sellers – set their expectations.
Second, Don’t Assume That The Asking Price Will Be The Selling Price
The asking price is the starting point in the sales process – it establishes what a seller wants to sell for.
If you are a seller, realize that the actual selling price might be different than the asking price. If you’re an agent, make sure you explain this to your sellers.
Third, Don’t Assume All The Money Goes Right Into Your Pocket
Some people make the mistake of assuming that the selling price (minus anything they owe on their mortgage) is pure profit. But this is not true.
If you are a seller, make sure you know that there will be agent commissions, closing costs, and other fees you’ll have to pay. If you’re a real estate agent, make sure you explain to your customers.
Fourth, Don’t Assume That The First Offer Will Go Through
Buyers often make offers and then discover that they can’t get financing for some reason.
If you are a seller, be prepared to have one or two buyers fall through before a buyer can be found. If you’re a real estate agent, prepare your sellers ahead of time by explaining this so they can be ready in case it happens.
Summary – Do Your Research
Whether you’re a property owner looking to sell, or you’re a real estate agent who is representing sellers, these are 4 common mistakes that can happen during the sales process – so make sure you’re aware of them.
Maximizing Property Appeal
An often-overlooked aspect of selling a home in Las Cruces is the importance of enhancing its appeal. Sellers should invest time and effort into presenting their property in the best light. This could involve minor renovations, decluttering, and staging the home to showcase its potential. For agents, offering guidance on cost-effective improvements and staging techniques can be invaluable. It’s about creating an inviting atmosphere that resonates with potential buyers, making them envision the property as their future home. Remember, first impressions are crucial in the real estate market, and a well-presented home can significantly shorten the time it spends on the market while potentially increasing its value.
Leveraging Digital Marketing and Social Media
In today’s digital age, the role of online marketing and social media in selling properties cannot be overstated. A comprehensive digital marketing strategy, including virtual tours, high-quality photography, and targeted online advertising, can reach a wider audience and attract more potential buyers. For agents, understanding and utilizing these digital tools effectively is key to staying competitive in the Las Cruces market. Engaging potential buyers through social media platforms, real estate websites, and email marketing campaigns can provide a significant edge. It’s about connecting with the right audience where they spend most of their time – online. By embracing these modern marketing techniques, both sellers and agents can expect a more dynamic and successful selling experience in Las Cruces.